Gotta Get Some Zig
Sportswear power brand Reebok recently launched a revolutionary footwear that will change the landscape of one’s fitness regimen.
With the new training and running shoe, ZigTech, Reebok introduced a new technology that literally gives power to the wearer every step of the way. With its unique geometry highlighted by zig-zag soles, Reebok was able to come-up with a shoe that enables energy transfer back to actual running stride.
Everything about Reebok’s ZigTech is designed to conserve and return energy to the athlete for a soft and springy ride.
The one-of-a-kind ZigTech bottom unit showcases innovative, lightweight foam engineered to reduce wear and tear in key leg muscles by up to 20 percent, allowing the wearer to train harder and more efficiently!
The unique sole works by absorbing the impact of heel strike, sending a wave of energy along the length of the shoe and propelling the athlete forward with each step.
Bill McInnis, Reebok’s Head of Advanced Innovation, explained, “Traditional energy return is focused only on the vertical impact of the heel strike. In contrast, ZigTech is designed to transfer energy horizontally along the zig-zags so the athlete gets that energy back in the forefoot.”
The lightweight, flexible bottom unit, combined with a minimalist upper and whisper-quiet ground contact also contributes to making ZigTech a new standard in running and training footwear. This results to less strain particularly on the shins and hamstrings.
The increased ground contact also allows the wearer to capture and maintain energy throughout the entire stride.
The new technology was tested under rigorous conditions back in the Reebok training labs, and was proven to work effectively even after an accumulated 17,500 hours of running, and 27,000 hours of casual activities.
The new Reebok Zigtech is available in three state-of-the-art, eye-catching variants: Reebok Zigpulse, Reebok Zigfuel, and Reebok Zigenergy.
ZigTech is a multi-purpose training shoe perfect for any mid to high impact training activities. In addition to running, ZigTech also provides the necessary support and stability required for conditioning based training activities.
Reebok ZigTech will change the way you train.
Reebok ZigTech is available at Reebok concept stores in Megamall, Trinoma and Festival Mall and at The Shoe Shop Rockwell and Royal Sporting House Robinson’s Ermita.
RSH Marketing (Philippines), Inc. is the local distributor of Reebok. For more information, please call us at 635-4301.